




The goal of this project was to create a line of shampoos (one for men, women and a unisex shampoo). I wanted to play on the Greek gods and goddesses of beauty Aphrodite (Goddess for women and Adonis (God for men). I used the Greek word for beauty "Kalos" for my unisex shampoo. The slogan "Release Your Hair from the Chains of Olympus" is advertising my shampoos ability to make hair too beautiful to be tamed. I chose the font that reminded me the most of ancient Roman and Greek texts. (DISCLAIMER: I do not own the rights to the Rihanna image. The image was used solely for academic purposes. )